This is where I try not to become long winded but I feel you need to hear my print philosophy and why I think you should consider one of my Limited Originals.
Photography has changed a lot since we went digital but the way we print photographs hasn't been as creative so to speak and in some regards, it has gotten downright boring.
I came to realize that many photographers don’t really understand nor focus on printing. The fun part of photography is the physical act of being out shooting and the gear involved. Just look at the majority of photography magazines or website and you'll quickly realize the obsession with the latest and greatest gear. Once the picture is taken that’s where most people stop.
See you use to have to go into a physical room and develop your film and prints and in that process creative choices were made that resulted in the final print that the viewer sees. Usually there was a whole bunch of attempts that ended up in the trash can before the final print was finished. Now days we just hit the button and take what the camera or phone gave us and post it online and say that’s the picture the camera took.
When photographers do need prints they don’t really know what to do so they jump online and find a print lab that will make one for them. Let me tell you there’s thousands of places to get prints made online and the corporate lab model is economy over quality.
Every lab offers the photographer the same basic print sizes and choices. You can choose a loose print on paper of some sort that they will then frame for you in a verity of standard sizes and option with usually a white or cream colored matte. If you want to go more contemporary you can choose a frameless canvas or metal print. Because the print lab model is economy over quality you get prints that are done fast and are technically good enough to pass final inspection before shipping but the quality isn't really the best it could be.
Another major challenge is the aspect ratio of the offered print sizes compared to the aspect ratio of camera itself. For example the common print size 8x10 we are all familiar with is actually cropped down from the full frame 8x12 that is native to a piece of 35mm film or modern full frame digitals. This is frustrating because there are so many different ratios available to photographers these days but sometimes extreme cropping is necessary to fit your shot into the common sizes. Doing my own printing allows me the flexibility to shoot whatever framing is needed to capture the shot fully knowing I don't have to sacrifice later.
I take the time to setup and place what's included in the frame of the picture and having to crop part of it out to fit the picture into a different box can really change the dynamics of the image.
Of course there are exceptions to this and there's some top notch print labs that will really make your photos pop the more money you spend but it's the lab technicians who are making the print choices not the photographers.
Also once the printing press is dialed in you can print copy, after copy, after copy, after copy.
Where is the uniqueness or the value in that? Where are the imperfections where the artist struggled to over come a challenge that arose?
It's those subtle imperfection and struggles that give perfection to art. Without them you have just another canvas or metal print hanging in a coffeeshop or gallery with a slightly different angle of the same scene the last photographer took. The world has been flooded with mediocre photographs not necessarily because the shot is bad but because the prints sucks.
So many years ago now I started to really focus on learning how to print and perfecting the process in the digital era. I am constantly tweaking and pushing the boundaries to really get my images to the level I feel does them justice. Still not as amazing as the scene nature gave me witness to in the first place but close.
Honestly this is a more expensive process but don't let that scare you away. I'm a real solo working photographer that's trying to keep his crazy dream alive so no matter the budget I will figure out a way to get you the best I can.
So if you're interested please click on the "start the process" button below and fill out the form it takes you to and we'll make you something incredible for your walls.